Our State-licensed hypnotherapy school and clinical hypnosis training prepares you for the highest level of certification available.  Our comprehensive program is filled with life-transforming techniques.  Welcome to the official website for the Hypnotherapy Academy of America™, internationally known as a leader in the field of hypnotherapy education due to our numerous landmark achievements! September 2018 News Update: The 4-year study funded by the NIH and conducted at University of New Mexico Hospital utilizing our techniques, is now complete and it was a great success for hypnotherapy. Click on the ‘research’ tab for details. 

Adverse events resulting from relaxation techniques are uncommon. Rare reports describe basilar or vertebral artery occlusion after yoga postures that put particular strain on the neck. People with poorly controlled cardiovascular disease should avoid progressive muscle relaxation because abdominal tensing can cause the Valsalva response. Patients with a history of psychosis or epilepsy have reportedly had further acute episodes after deep and prolonged meditation.


After hypnosis, participants’ memories were tested twice while the fMRI scanner recorded their brain activity. For Test 1, they were asked 40 questions about the content of the movie (for example, the actress knocked on her neighbor’s door on the way home) and 20 questions about the context in which they saw the movie (for instance, during the movie, the door to the study room was closed). These questions required a “yes” or “no” response. For Test 2, participants were asked the same 60 recognition questions, but first they heard the cue to cancel PHA. So Test 1 measured memory performance and brain activity while the PHA suggestion was in effect and Test 2 measured memory performance and brain activity after it was cancelled.
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When James Braid first described hypnotism, he did not use the term "suggestion" but referred instead to the act of focusing the conscious mind of the subject upon a single dominant idea. Braid's main therapeutic strategy involved stimulating or reducing physiological functioning in different regions of the body. In his later works, however, Braid placed increasing emphasis upon the use of a variety of different verbal and non-verbal forms of suggestion, including the use of "waking suggestion" and self-hypnosis. Subsequently, Hippolyte Bernheim shifted the emphasis from the physical state of hypnosis on to the psychological process of verbal suggestion:

In the 1950s, Milton H. Erickson developed a radically different approach to hypnotism, which has subsequently become known as "Ericksonian hypnotherapy" or "Neo-Ericksonian hypnotherapy." Erickson made use of an informal conversational approach with many clients and complex language patterns, and therapeutic strategies. This divergence from tradition led some of his colleagues, including Andre Weitzenhoffer, to dispute whether Erickson was right to label his approach "hypnosis" at all.[10]


The American Psychological Association published a study comparing the effects of hypnosis, ordinary suggestion, and placebo in reducing pain. The study found that highly suggestible individuals experienced a greater reduction in pain from hypnosis compared with placebo, whereas less suggestible subjects experienced no pain reduction from hypnosis when compared with placebo. Ordinary non-hypnotic suggestion also caused reduction in pain compared to placebo, but was able to reduce pain in a wider range of subjects (both high and low suggestible) than hypnosis. The results showed that it is primarily the subject's responsiveness to suggestion, whether within the context of hypnosis or not, that is the main determinant of causing reduction in pain.[138]
Sessions with a Professional Hypnotherapist can relieve stress, insomnia and physical discomfort, change negative or limiting habits and beliefs, improve self esteem, confidence, motivation, creativity, learning, and memory. And there are many other challenges people face in their lives that can be changed or eliminated with hypnosis, including the 2 more well known reasons people contact a hypnotist, stop smoking hypnosis and hypnosis weight loss.
Hypnosis has been used as a pain relieving technique during dental surgery and related pain management regimens as well. Researchers like Jerjes and his team have reported that hypnosis can help even those patients who have acute to severe orodental pain.[135] Additionally, Meyerson and Uziel have suggested that hypnotic methods have been found to be highly fruitful for alleviating anxiety in patients suffering from severe dental phobia.[136]
More than 200 years later, research in neuroscience is confirming at least parts of Mesmer’s outlandish theory. No, there is not magnetic fluid coursing through our bodies. But the power of mere suggestion — of imagination, as Franklin phrased it — is a more effective treatment than many modern skeptics might expect, causing real, measurable changes in the body and brain. Hypnotism has been shown to be an effective treatment for psychological problems, like phobias and eating disorders, but the practice also helps people with physical problems, including pain — both acute and chronic — and some gastrointestinal diseases. Physicians and psychologists have observed this with their own eyes for decades; now, many of them say that brain-imaging studies (not to mention the deep respect people tend to have for all things prefixed by “neuro”) are helping them finally prove their point.
Hypnosis may be useful as an adjunct therapy for weight loss. A 1996 meta-analysis studying hypnosis combined with cognitive behavioural therapy found that people using both treatments lost more weight than people using cognitive behavioural therapy alone.[142] The virtual gastric band procedure mixes hypnosis with hypnopedia. The hypnosis instructs the stomach that it is smaller than it really is, and hypnopedia reinforces alimentary habits. A 2016 pilot study found that there was no significant difference in effectiveness between VGB hypnotherapy and relaxation hypnotherapy.[143]

My young son recently experienced the loss of a close relative close to him in age. He now has a severe phobia about dying. He's not eating well, he's also showing signs of depression and anxiety. Could I make things worse by trying hypnosis? He's only seven so I don't think it would be hard to try these techniques on him, but I want to make sure before attempting it that there's no way this could have a negative affect and make it worse. I tried to take him to talk to a physician but all she wanted to do was give him pills and that's not something I'm comfortable with without trying some other things first, like hypnosis for example. What are your thoughts, do you have any advise for me.

My girlfried hopefully to be wife some day has a really big bad temper issue. She blows up for nothing. I know she loves me but shes had so many bad experiences in her life that now affects our relationship. I trully love this woman and i would like to do something like put her in a trance and suggest to be in peace without her knowing. Can this be done. She is a very smart woman, but very proude and untrusting for everything.. please let me know.
The American Society of Clinical Hypnosis (ASCH) is unique among organizations for professionals using hypnosis because members must be licensed healthcare workers with graduate degrees. As an interdisciplinary organization, ASCH not only provides a classroom to teach professionals how to use hypnosis as a tool in their practice, it provides professionals with a community of experts from different disciplines. The ASCH's missions statement is to provide and encourage education programs to further, in every ethical way, the knowledge, understanding, and application of hypnosis in health care; to encourage research and scientific publication in the field of hypnosis; to promote the further recognition and acceptance of hypnosis as an important tool in clinical health care and focus for scientific research; to cooperate with other professional societies that share mutual goals, ethics and interests; and to provide a professional community for those clinicians and researchers who use hypnosis in their work. The ASCH also publishes the American Journal of Clinical Hypnosis
The real origin and essence of the hypnotic condition, is the induction of a habit of abstraction or mental concentration, in which, as in reverie or spontaneous abstraction, the powers of the mind are so much engrossed with a single idea or train of thought, as, for the nonce, to render the individual unconscious of, or indifferently conscious to, all other ideas, impressions, or trains of thought. The hypnotic sleep, therefore, is the very antithesis or opposite mental and physical condition to that which precedes and accompanies common sleep
Hypnosis is a powerful tool to help clients overcome challenging issues such as anxiety, phobias, pain management, hot flashes and more. Hypnosis is also a way to help let go of addictions like smoking, overeating and gambling. In and of itself, hypnosis is not a therapy, but it can be used in conjunction with therapy to empower and encourage the person receiving it to make positive change. Some people are more susceptible to hypnosis and will benefit more from hypnotherapy than others.
Neuro-Linguistic Programming (NLP) is the name given to a series of models and techniques used to enhance the therapist's ability to do hypnotherapy. NLP consists of a number of models, with a series of techniques based on those models. Sensory acuity and physiology is one model whose premise is that a person's thought processes change their physiological state. People recognize such a physiological change when startled. The body receives a great dose of adrenaline, the heart beats faster, the scare may be verbalized by shouting, and the startled person may sweat. Sensory acuity, (i.e., being attuned to changes occurring in another person) will strengthen communication to a person in ways over and above simple verbal cues, therefore making the therapist more effective. A second model of NLP deals with representational systems. The idea behind this model is that different people represent knowledge in different sensory styles. In other words, an individual's language reveals that person's mode of representation. There are three basic modes of representation. These are: Auditory, Visual, and Kinesthetic. The same information will be expressed differently by each. For example, the auditory person might say, "That sounds good to me;" the visual person might convey, "I see it the same way;" and the kinesthetic person would offer, "I'm comfortable with it too."

The song had all the potential to become a surefire hit, from JC’s come-hither vocals to the snakecharmer hypnosis of the production. — Bianca Gracie, Billboard, "In Defense of JC Chasez, *NSYNC's Underappreciated Boy Band Frontman," 24 Apr. 2018 There was even a time when people worried about highway hypnosis, the tendency for smooth, uninterrupted freeways to lull drivers to their doom. — Ian Bogost, The Atlantic, "Driving Without a Smartphone," 10 July 2018 Melissa Errico stars as the hypnosis-seeking Daisy with Stephen Bogardus as the doctor who prefers her past life to her present one. — Alexis Soloski, New York Times, "11 Plays and Musicals to Go to in N.Y.C. This Weekend," 21 June 2018 Texas Department of Public Safety spokesman Tom Vinger says hypnosis is used by trained professionals in only a few cases. — Fox News, "Texas death row inmates push for forensic hypnosis ban," 14 May 2018 Kurczewski thought hypnosis could help get a clear story out of Teri. — jsonline.com, "CHAPTER 5: THE GIRL IN THE CAFÉ," 27 Sep. 2017 The most worrisome of all to Orloff are apps offering help for people experiencing suicide ideation or seeking anxiety release hypnosis. — Ken Alltucker, Alex Connor And Jayne O'donnell, USA TODAY, "Mobile therapy apps: With suicide rates on the rise, can text chats rescue those on the edge?," 15 June 2018 More recently, Sirhan's lawyers have explored whether he was hypnotized to begin shooting his gun when given a certain cue, even hiring a renowned expert in hypnosis from Harvard to meet with Sirhan. — The Washington Post, NOLA.com, "Who killed Bobby Kennedy? His son RFK Jr. doesn't believe it was Sirhan Sirhan," 27 May 2018 More recently, Sirhan’s lawyers have explored whether he was hypnotized to begin shooting his gun when given a certain cue, even hiring a renowned expert in hypnosis from Harvard to meet with Sirhan. — Author: Tom Jackman, Anchorage Daily News, "Who killed Bobby Kennedy? His son RFK Jr. doesn’t believe it was Sirhan Sirhan.," 26 May 2018
Hypnosis is the induction of a deeply relaxed state, with increased suggestibility and suspension of critical faculties. Once in this state, sometimes called a hypnotic trance, patients are given therapeutic suggestions to encourage changes in behavior or relief of symptoms. For example, in a treatment to stop smoking, a hypnosis practitioner might suggest that the patient will no longer find smoking pleasurable or necessary. Hypnosis for a patient with arthritis might include a suggestion that the pain can be turned down like the volume of a radio.

If you are in a group of people, be engaging. Look into peoples' eyes as they speak to you. Listen to the way they talk and what they are talking about. You can build a trust and rapport with the person this way, and you will see their personality. Follow cues in their facial expressions and body language to detect their emotional state and how they feel physically. Remember: It is said that 93 percent of all communication is nonverbal. By being observant you can build a trust-bridge with the person you want to put into a trance.
Cally Stewart, OTD, OTR/L, CH joined the Center for Healthy Living in January 2017.  She was certified in hypnotherapy in 2009 and has practiced in a variety of health care settings including cancer care, family medicine, rehabilitation from injury or surgery, and chronic disease self-management.  Cally has a B.A. in psychology from Washington University in St. Louis, Missouri.  She received her master's and doctorate in occupational therapy at Tufts University and is a licensed occupational therapist in Massachusetts.  She also holds a certification in hypnotherapy through the International Association of Counselors and Therapists. 
Mr Burrow, u r good. Miracles do happen. Thank-u so much for changing my life for the better. Like u told me, I won't have another cigarette once I leave ur office, and I haven't. I like having the CD u sent home with me, I have listened to it once, it just makes me feel better to know I have that if I need it. I have gone from over a pack of cigarettes a day, to nothing. In all aspects, I feel so much better. Thank- u again for changing my life. My Husband wants to know if u can put a suggestion in for my shopping. Lol. No thank u.
Cancer patients use relaxation and hypnosis. Evidence from randomized trials shows hypnosis and relaxation are effective for cancer-related anxiety, pain, nausea, and vomiting, particularly in children. Some practitioners also claim that relaxation techniques, particularly the use of imagery, can prolong life, although currently available evidence is insufficient to support this claim.
The Mitchell method involves adopting body positions that are opposite to those associated with anxiety (fingers spread rather than hands clenched, for example). In autogenic training, patients concentrate on experiencing physical sensations, such as warmth and heaviness, in different parts of their bodies in a learned sequence. Other methods encourage the use of diaphragmatic breathing that involves deep and slow abdominal breathing coupled with a conscious attempt to let go of tension during exhalation.
People have been pondering and arguing over hypnosis for more than 200 years, but science has yet to fully explain how it actually happens. We see what a person does under hypnosis, but it isn't clear why he or she does it. This puzzle is really a small piece in a much bigger puzzle: how the human mind works. It's unlikely that scientists will arrive at a definitive explanation of the mind in the foreseeable future, so it's a good bet hypnosis will remain something of a mystery as well.
Although Dave Elman (1900–1967) was a noted radio host, comedian, and songwriter, he also made a name as a hypnotist. He led many courses for physicians, and in 1964 wrote the book Findings in Hypnosis, later to be retitled Hypnotherapy (published by Westwood Publishing). Perhaps the most well-known aspect of Elman's legacy is his method of induction, which was originally fashioned for speed work and later adapted for the use of medical professionals.
We experience trance states every day of our lives. When you are day-dreaming, in deep thought, or even watching television, you are in a trance. When you are going to sleep at night, you are in a trance. Trance states are observed in science by brainwave activity. These waves change when a person's brain becomes relaxed. A trance can be light, or very deep like deep sleep.

The main theorist who pioneered the influential role-taking theory of hypnotism was Theodore Sarbin. Sarbin argued that hypnotic responses were motivated attempts to fulfill the socially constructed roles of hypnotic subjects. This has led to the misconception that hypnotic subjects are simply "faking". However, Sarbin emphasised the difference between faking, in which there is little subjective identification with the role in question, and role-taking, in which the subject not only acts externally in accord with the role but also subjectively identifies with it to some degree, acting, thinking, and feeling "as if" they are hypnotised. Sarbin drew analogies between role-taking in hypnosis and role-taking in other areas such as method acting, mental illness, and shamanic possession, etc. This interpretation of hypnosis is particularly relevant to understanding stage hypnosis, in which there is clearly strong peer pressure to comply with a socially constructed role by performing accordingly on a theatrical stage.


People have been entering into hypnotic-type trances for thousands of years. In many cultures and religions, it was regarded as a form of meditation. Modern day hypnosis, however, started in the late 18th century and was made popular by Franz Mesmer, a German physician who became known as the father of ‘modern hypnotism’. In fact, hypnosis used to be known as ‘Mesmerism’ as it was named after Mesmer.
In 2002, the Department for Education and Skills developed National Occupational Standards for hypnotherapy[45] linked to National Vocational Qualifications based on the then National Qualifications Framework under the Qualifications and Curriculum Authority. NCFE, a national awarding body, issues level four national vocational qualification diploma in hypnotherapy. Currently AIM Awards offers a Level 3 Certificate in Hypnotherapy and Counselling Skills at level 3 of the Regulated Qualifications Framework.[46]
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